We're thrilled to announce that Magpie Goose has clinched the Gold award for Best Sustainable Womenswear at the Clean + Conscious Awards 2024! Our standout piece, the Everyday Top, has been recognised for its exceptional blend of style, sustainability, and ethical craftsmanship.
The Clean + Conscious Awards celebrate brands that are creating products that are safe for your body, healthy for the planet and beneficial to society. Magpie Goose’s Everyday Top won hearts not just for its modern design and versatility, but also for its commitment to reducing environmental impact. Crafted with care, the top embodies our dedication to responsible production practices and high-quality materials.
Here's how the Everyday Top stacked up according to 4 pillars of the Clean + Conscious pillars:
CLEAN
Made from 100% natural fibres - cotton, linen and tencel, printed with water based inks.
ETHICAL
SUSTAINABLE
Magpie Goose focuses on creating quality garments using biodegradable natural fiber fabrics and water-based inks. The brand collaborates with local manufacturers to reduce carbon emissions and support the local economy. They use environmentally friendly materials like organic cotton, linen and Tencel, while also implementing waste reduction practices throughout the production process. Magpie Goose advocates for conscious fashion by providing resources for consumers to make more eco-friendly choices and promoting transparency in sustainability practices.
RESPONSIBLE
Magpie Goose collaborates with Aboriginal and Torres Strait Islander artists to create bold prints that share unique stories of community, culture, and Country. They provide economic opportunities for Indigenous people through artwork licensing and hire Indigenous service providers to bring garments and artwork stories to life. Additionally, they work with social enterprises to repurpose fabric off-cuts, empowering women from diverse backgrounds through the textile industry.
This award is a testament to the hard work and passion of our team, and it reinforces our commitment to creating fashion that aligns with our values. We believe that great style should not come at the expense of our planet, and this recognition inspires us to continue pushing the boundaries of sustainable fashion.
This is what one of the judges, Kelley Sheenan, Founder and Editor-In-Chief of Peppermint Magazine, had to say:
"I love everything about this – the fit, the fabric, the quality, the print, and of course, the feel-good factor of supporting Indigenous artists and communities. This top is so versatile and has already become a staple in my wardrobe – the classic style gives it longevity which adds another sustainable layer.
Magpie Goose are a brilliant example of sustainability and ethics in fashion, from their ECA-certified, local production using natural, biodegradable fabrics to their waste reduction initiatives. But it’s the social enterprise aspect that makes the garments shine – the investment in Aboriginal artists, communities and creatives while sharing stories and culture with the broader audience in a bold and beautiful way."
Thank you to everyone who has supported us on this journey. The Everyday Tops now have the winner's emblem on the products so you can easily find the winning product. Here's to many more strides toward a more conscious and stylish future!
Read more HERE.