Proudly Aboriginal owned
Proudly Aboriginal owned and led, Magpie Goose is where fashion and social impact comes together.
We create unique and wearable garments designed to make a statement while generating economic opportunities for Aboriginal and Torres Strait Islander people through creative industries.
Owned by Troy Casey (Kamilaroi) and Amanda Hayman (Wakka Wakka/Kalkadoon), we’re a family-run business and social enterprise, passionate about creating positive outcomes — and we’re doing it with style.
The Magpie Goose Mission
We want to live in a country that honours and celebrates our First Peoples.
A country that acknowledges that:
- We are all on Aboriginal land.
- There are many different Aboriginal languages and cultures.
- Experiences of invasion and colonisation are diverse, and we need to hear more of them.
- While colonisation has had a devastating impact, Aboriginal people and culture remain strong. People want to share their culture.
- We can all benefit from understanding our history and connecting with Indigenous culture.
At the heart of what Magpie Goose does is a desire to tell stories and provide a platform for artists and their communities.
We exclusively collaborate and partner with Indigenous artists and art centres to develop our unique collections.
Working with high-quality natural textiles and fibres that best showcase our artists’ designs, all of our collections are hand screen printed, designed, and produced right here in Australia.
The numbers that tell the story of our impact:
- 54: First Nations artists we’ve worked with
- $560,000: in royalty payments given back to artists
- 12: remote communities we’ve collaborated with in NT, Qld, and WA
- 11: extra support workers in communities we’ve engaged
- 70: First Nations models we’ve worked with
Keeping it ethical and sustainable
Nothing goes to waste at Magpie Goose. Even our garment offcuts are given a second life in the form of products like baby rompers and bum bags. Other offcuts are crafted into a range of unique accessories at Second Stitch in Melbourne by refugees, asylum seekers and new migrants. It’s proof that ethics, sustainability and fashion can all live happily together.
Our top sellers
Magpie Goose acknowledges the Traditional Custodians of the land on which we live, work and trade. We acknowledge their ongoing connection and custodianship for Country.
We pay our deep respects to all Aboriginal and Torres Strait Islander people, particularly those who we work and collaborate with.
Always was, always will be.