Naomi Wilfred

Naomi Wilfred was born and raised on Alawa Country, in Minyerri community in the NT. Alawa (on her father's side) and Mara (on mother’s side, from Ngukurr), she is one of nine sisters. “There’s one clan for all Minyerri people - and in that clan we have different totems that represent different family groups. There’s mermaid – we call her Munga Munga; King Brown Snake... there’s seven different totems.”   
There’s one clan for all Minyerri people - and in that clan we have different totems that represent different family groups. There’s mermaid – we call her Munga Munga; King Brown Snake... there’s seven different totems.”

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Empowering Communities and Protecting Country: Our Special Collaboration with Firesticks Alliance

Empowering Communities and Protecting Country: Our Special Collaboration with Firesticks Alliance

Our collaboration with Firesticks Alliance is a really special opportunity to learn. We interview Rachel Steffensen, People and Partnerships Manager at Firesticks Alliance. 

SustainableHow to measure yourself for online shopping

How to measure yourself for online shopping

Knowing how to measure yourself for online shopping is one way to ensure you’ll select garments with the best fit. Avoiding returns saves money, time and unnecessary shipping emissions. More import...

FashionCharlie is growing and so is our range of kids clothes!

Charlie is growing and so is our range of kids clothes!

Our little boy Charlie is not so little anymore and we were heartbroken when he could no longer fit into our toddler clothes. Over the years, he has grown with the brand, from bibs and rompers to o...